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As well as being inexpensive, polyester doesn't crease and can be washed at low temperatures. However, the laundry process also releases tiny fibers known as microplastics, which can be harmful to marine life. While polyester lasts for years, longevity is a double-edged sword — clothes can be worn many times but will likely end up in landfill, and don't biodegrade. Fresh analysis of more than 10,000 clothes reveals the colossal amounts of plastic going into the clothes we wear.

There’s clearly a huge problem here. These plastics not only pollute the environment – they are even getting into our bodies through water and food, with still unknown impacts on health. The numbers are stark: only 10–30% of clothes you donate to the charity shops will be sold by them and charity shops are so overwhelmed with clothing that’s basically waste. So where does all this clothing go? The good news is, everyone who buys and wears clothing can have a hand in bringing the fashion industry under control. Companies can’t keep selling single-use fashion made in miserable working conditions when there’s no demand for these products.Polyester is essentially fabric that’s made from plastic fibres. It is now the most commonly used fibre in our clothing. As plastic is made from petroleum, it requires seriously enormous quantities of oil. 5. Polyester takes more than 200 years to decompose We may not see the end of fast fashion. I was reading this really interesting piece by David Chang, about the restaurant industry, and he said, What I think you’re going to see is that it’s the big chains that survive. I think H&M, LVMH [the luxury conglomerate, which does not operate fast fashion companies], and Zara—they’re going to be fine. It’s going to be smaller companies, or ones that were already teetering, that were putting into place turnaround plans…that won’t survive.

The pyramid that I was talking about is a very fragile pyramid: if Forever 21 stops calling the first guy, the rest of it falls apart.

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According to the seminal fast fashion documentary from 2015, The True Cost , over 90% of cotton is genetically modified (GM) – and because of this, can be sprayed with chemicals that kill insects and other pests. This means huge amounts of insects – a vital part of many ecosystems, including those that enable food production – are destroyed to feed our fashion frenzy. Buying far less, spending a bit more on better quality garments, and supporting ethical brands are just a few ways to become a sustainability trendsetter. Finally, we can develop a deeper connection with our clothing, to slowly but surely change the way fashion works for us – either as individuals or together. Almost every piece of clothing we buy is made with some polyester, the data shows. Although the dataset is made up of mostly fast fashion retailers, it’s not just fast fashion that loves polyester. Lululemon joggers? Polyester, nylon and elastane. Gucci skirt? Polyester. Brands have to be committed to say: I'm going to eliminate this raw material polyester, for example, from my supply chain in five to 10 years' time, forcing people to find alternative ways, which are more sustainable. It is the brands' CEOs' responsibility to do that," Lee said.